Designing a custom backpack can be a fun but also challenging experience. The first thing you must think about is the design and how it will stand out in public. High-quality backpack designs will capture the public’s attention and can also be used for marketing.
Various factors must be considered when designing bags. You can borrow ideas from other custom backpack designs available on the market. Here are the top tips for designing custom branded bags.
Think About the Customer
What is your target audience? Are they college students, working people, or digital nomads? This information will help you understand what features to include in the backpack design. The best way forward is to do in-depth research on your target audience.
Understand their hobbies, ages, and needs. For example, digital nomads prefer bigger backpacks with multiple carrying options and separated carrying compartments. Young college students will lean towards more colorful bags featuring modern design trends.
You can also add personalized designs like inspirational messages or fun facts on the custom backpacks to make the bags more sentimental.
Fabric Matters
The material you use will determine the overall backpack quality and durability. There are many options you can consider depending on your budget. Nylon and polyester are the cheapest options available. They are ideal if you want to make lightweight and water-resistant backpacks.
They are also easy to clean and maintain, especially when compared to canvas or leather backpacks. Canvas is a more durable fabric. It is suitable for making camping backpacks thanks to its rustic design. Leather bags are known for their class and elegance. The only drawback is that leather is more expensive than the other options.
Think About Functionality
Backpacks are known for their versatility. How can you make people use your custom-branded backpacks to run their everyday errands? Think about extra features that will make the bags more functional and practical.
The first feature you should include is adjustable straps. Also, ensure that the straps have extra padding for comfort when carrying a fully-packed bag for extended periods. You can also add extra carrying options, like removable wheels, on bigger bags.
Think about extra spaces and compartments. Digital nomads, students, and those in formal employment will prefer having a separate pocket for carrying their laptops or iPads. Extra side pockets could come in clutch for carrying extra items like a small umbrella or water bottle.
Find a Backpack Manufacturer
The last step is finding a reputable backpack manufacturer. We recommend using the internet to find bag manufacturers near you. Go for a company with a solid reputation for making high-quality backpacks.
The best way to go about it is by requesting quotes from various manufacturers. Compare the quotes while taking factors like price and minimum order quantities into consideration. Don’t hesitate to ask questions about delivery timelines and material options before signing the contract.
Summing Up
The tips in this guide will help you design quality custom backpacks that will leave a lasting impression on your employees and clients. The backpacks can be used for marketing or spreading awareness for upcoming events.
